StandardVision x The Webster: The Future of High End Retail
StandardVision has collaborated with the recently launched luxury clothing store The Webster at the newly renovated Beverly Center in West Hollywood to create a fully integrated architectural installation for the store's modern layout.
The updated building design by renowned architect David Adjaye and executive architect Neumann-Smith includes a custom lighting technology installation collaborated on by StandardVision to feature the work of contemporary artist Kahlil Joseph.
The design incorporates a unique display approach that utilizes repeated linear curves inside of a dome shaped interior. The elegant facade reflects hidden LED lighting created by StandardVision to continuously display a 2-story high art video by Kahlil Joseph commissioned by The Webster.
In addition to supplying the comprehensive technology system for the ongoing exhibition, StandardVision had the privilege of consulting with both David Adjaye and Kahlil Joseph throughout the process of realizing this new permanent cultural destination in the heart of LA’s upscale merchandise district.