Avenues Mall Electra

Shopping Malls Invest in Experiential Design

StandardVision has partnered with Avenues Malls to design and build the digital experience for Electra, the newest addition to the mall. The main attraction features a 360 degree, 600 square meter immersive high resolution transparent LED video veil and an interactive LED floor forming a unified media experience. All custom media, controls, interactive software and content were part of the SV experiential solution.


Location Kuwait City, Kuwait
Result Interior Media Facade, Interactive Media
Dimension 600 sq m / 6,300 sq ft
Content Live Action, Generative, Animation, Advertising
Product SV Blade, SV Floor