Sunset Spectacular
West Hollywood, CA
An Elevated Brand Experience on the Famed Sunset Strip
Situated at the gateway to West Hollywood’s famed Sunset Strip, Sunset Spectacular is a premier destination for dynamic DOOH advertising to the area’s thousands of daily commuters and visitors. StandardVision collaborated closely with building ownership to design, fabricate, and install a bespoke, curved LED facade that seamlessly integrates with the building’s architecture, offering brands a distinctive and unparalleled opportunity to reach new audiences.
A Seamless Fusion of Art, Architecture, and Advertising
Strategically positioned on one of LA's highest-traffic corridors, the display transforms the corner of Sunset Boulevard and Fairfax Avenue into a vibrant, visual landmark for unmatched brand visibility. Leveraging StandardVision’s proven expertise in both LED innovation and site-specific media strategy, the project exemplifies a holistic approach to digital-out-of-home media: thoughtfully designed, precisely engineered, and built to inspire.
