SVRunner: StandardVision’s Proprietary Content Management Software

StandardVision's proprietary SVRunner software is an advanced content management system that simplifies the creation and deployment of personalized art and digital advertising experiences. With a modern, elegant, and intuitive web-based interface, users can easily schedule and customize content from anywhere at any time. Combining rules-based scheduling with high-quality graphical capabilities, SVRunner's future-proof platform ensures a seamless blend of simplicity and power.

SVRunner’s superior catalog capabilities—along with the software’s scalability and interoperability—allow users to upload diverse media types of any size, from images and videos to audio and web content. Its smart tagging and advanced text search enable efficient organization and quick asset retrieval. The rules-based scheduling feature automatically generates playlists based on user preferences and offers the flexibility to synchronize lighting and kinetic architecture cues with generative or video based content.

The powerful SVRunner API allows extensive integrations with outside systems, empowering users to tailor the software to their specific needs and offering limitless opportunities for interactivity and sensor-based content. With comprehensive playback monitoring and gaming-level graphics performance, SVRunner sets a new standard for content management and guarantees exceptional experiences with flawless operation.

Watch SVRunner Client Testimonial from The Hammer Museum Team

SVRunner Case Studies

Digital Advertising at the Courtyard Marriott LA Live

The highest-grossing single advertising display in all of Los Angeles, the Courtyard Marriott LA Live's digital platform leverages SVRunner's intuitive content scheduling capabilities to automatically navigate a complex set of contractual terms and share of voice requirements, all without requiring users to dictate this information manually.

Data-Driven Animations at LaGuardia's Delta Terminal C

Departing Impressions, the lenticular digital mural inside the Departure Hall at Delta’s Terminal C at New York’s LaGuardia Airport, employs SVRunner to flawlessly manage the transitions between artworks generated from real-time data. The installation's high pixel count and its complex integration of outside data sources leverages SVRunner in order to guarantee high performance and reliability. Additionally, the software's ability to provide bespoke transitions adds texture, dimension, and variety to the display, providing seemingly endless variations of abstract visual combinations.

Unique Integrations for La Mer Central Shopping District

SVRunner's superior content management and customization features are at the operational center for the towering, 9-faced, 3-sided rotating kinetic monuments at the famed La Mer shopping district. Offering unique branding and custom advertising opportunities—from individual content on each rotating face to an interlinked cohesion of content displayed on all 9 facades—this truly one-of-a-kind digital platform is fully supported by SVRunner's advanced capabilities.

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StandardVision Artist Showcase: the Transcendental Experience of Creation with Artist Shawna X

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StandardVision Artist Showcase: Permanence and Ephemerality with LoVid’s Augury Series